Why we started Search Party: Infrastructure for the next evolution of SEO
Search Party is an AI Visibility Platform helping brands track, analyze, and control how they appear in AI-generated answers
Author:
Brandon Brown
Stay sharp in the era of AI discovery
BlogExplore the latest strategies, conversations, and insights shaping AI visibility and the future of search and discovery.
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Search Party emerges from stealth with $3.5 million to help brands track & control AI visibility
Unicorn founders committed to delivering complete infrastructure for the next evolution of search and discovery
Author:
Quinn Schwartz
The New Visibility Crisis: The Cost of Flying Blind in AI Search
AI is quickly replacing traditional search as the primary discovery channel. Yet most brands have no idea how they actually appear inside LLMs. Here’s what’s changing, why it matters, and how to build visibility before it’s too late.
Author:
Quinn Schwartz
Which AI Prompts Should We Track? How to Get Started in 2025
Most brands guess which AI prompts matter. Here’s how to build a list grounded in real buyer intent so you can track, measure, and win visibility where it counts.
Author:
Quinn Schwartz
All posts
Generative Engine Optimization: What Is it and How it Works
Generative engine optimization is quickly becoming an essential online marketing strategy. Let’s look at what it is and how your business can invest in it.
Author:
Quinn Schwartz
Brand Visibility in 2025: What It Is & How to Measure It
Brand visibility isn’t just about reach anymore. It’s about being cited, trusted, and present where AI shapes decisions.
Author:
Quinn Schwartz
Top AI Sentiment Analysis Tools: 2025 Roundup
The next evolution of sentiment analysis starts with AI visibility.
Author:
Quinn Schwartz
Which Brand Monitoring Tools Are Worth It in 2025?
Brand monitoring just evolved. Here’s how to stay visible in the age of AI.
Author:
Quinn Schwartz
How to Track & Monitor Brand Mentions in AI Search
Brand mentions now shape AI search engines. Here's how you can keep tabs on them for your brand.
Author:
Quinn Schwartz
Analyzing AI Search Engines: ChatGPT, Claude, Perplexity and Gemini
AI search engines are rewriting discovery. Here’s what ChatGPT, Claude, Perplexity, and Gemini mean for brands in 2025.
Author:
Quinn Schwartz