Privacy Policy

1. Introduction

Welcome to Searchparty.com. We are committed to protecting your privacy and ensuring that your personal information (“PI”) is handled in a safe and responsible manner. This Privacy Policy explains how we collect, use, disclose, process, and protect your PI when you use our platform for brand visibility and optimization in generative engines. It also explains your rights under the applicable privacy laws.

International visitors to our website should be aware that we are directing our sales and operations to residents and consumers located solely within the United States. As such the personal information we collect will be transferred, access and processed within the United States. While our website operations do not prohibit the collection of personal data from individuals located outside of the US, our business operations are subject to the data privacy and protection laws of the US only, at this time which may differ from the data privacy laws you are accustomed to.

2. Information We Collect

We collect the following categories of personal information from users of our Service:

• Identifiers: Such as your name, email address, IP address, or other similar identifiers that may be linked to you or your devices.
• Internet Activity: Information related to your browsing history, search history, and interactions with our Service. We may also collect information about AI search histories and prompt.
• User Content: Any messages, comments, or other content that you submit, post, or otherwise transmit using our Service.
• Geolocation Data: We do/ do not collect or process Information about your physical location. [Include how precisely this information is processed].
• Sensitive Personal Information: We may collect payment information to process subscriptions. However, all credit card data is handled by our third-party payment processor (e.g., Stripe), which is compliant with PCI DSS standards. We do not store raw payment card information ourselves. We do not collect Protected Health Information (PHI) or personal information from children.

3. How We Use Your Information

We use your personal information for the following purposes:

• Providing and Improving the Service: To operate, maintain, and enhance our Service.
• Communication: To send you information, status updates, notices, and other information related to the Service, including billing and account information.
• Security: To protect the security and integrity of our Service and to prevent fraud or other malicious activity.
• Legal Compliance: To comply with our legal obligations, enforce our terms of service, and address disputes we may need to provide your information to law enforcement agencies upon submission of a subpoena, or other lawful process. Depending on the nature of the request, we may not be able to advise you that law enforcement agencies are requesting such information.
• Analytics: We may use your information to perform data analytics that can track and predict how other AI services and platforms reference you or provide recommendations based on your content.
• Targeted Advertising: We may use information we collect from you directly and based on how you use our Services to provide you with content, including commercial content that may be of interest to you.

4. To Whom We Share Your Information:

In the performance of our services, and business operations, we may share your information with:

• Service Providers: Third-party vendors who provide services on our behalf, such as credit card payment processors. When we engage third parties, we limit the way they can access and use your information.
• Government Authorities and other Legal Purposes: We may need to disclose information about you where we believe that it is reasonably necessary to comply with a law or regulation, or if we are otherwise legally required to do so, such as in response to a court order or legal process, or to establish, protect, or exercise our legal rights or to defend against legal claims or demands.
• To Investigate Illegal Activities: We may disclose information about you if we believe it is necessary to investigate, prevent, or take action: (a) against illegal activities, fraud, misinformation, disinformation, situations involving potential threats to our rights or property (or to the rights or property of those who use our Services), or to protect the personal safety or harm to any person, our site users, or networks, infrastructure or reliable operations of our services.
• Security: Authorities, law enforcement, and our service providers who provide security and incident response services pursuant to contracts that limit their use and retention of your information.
• Business Transfers: In the event of a merger, acquisition, or sale of assets, your information may be transferred to our affiliates, governmental authorities or third parties for the proposes of processing and completing a transaction.
• Professional Advisors: We use professional advisors, including lawyers and accountants, and may be required to disclose information about you when engaging them for their services and as necessary for audits, financial and other regulatory reviews.

5. How We Share Your Information

Company restricts access to your information to authorized employees and we do not share your information with third parties except in the circumstances explained in this Policy.

Employees and Authorized Contractors

Our employees and authorized contractors may access your information as necessary to fulfill their job responsibilities. For example, a customer support representative may access your account to validate your identity and respond to your question or request; our Marketing team may need access to your contact information to ensure information is sent correctly and unsubscribe requests are properly managed; and our Security team may need to review information related to the use of our Services to investigate suspected fraudulent account activity, or other attempts to compromise the Services.

All our employees and contractors are obligated to protect the confidentiality and privacy of your information.

Service Providers

We will share information about you with authorized service providers to assist us with marketing and advertising, communicating with you, managing our customer database, professional services, and providing and managing the Services (including hosting data centers, securing our Services, and payment processing).

When sharing your information with any of the above service providers, third parties, resellers, or partners, we ensure they agree to obligations consistent with this Privacy Policy and any other appropriate confidentiality and security measures.

Social Networks and Third-Party Services

Social Networks

Any collection, use, and management of personal information by the social networks, including Facebook, Instagram, X, and LinkedIn (collectively, the “Social Networks”), are governed by their respective privacy policies and terms. When using Social Networks, you are required to comply with their privacy policies and terms. Subject to this Privacy Policy, Company Services may use Google API Services (including YouTube API Services) to collect data from YouTube, Google My Business ("Google Reviews"), or Google Analytics. Further information may be found in the Google Privacy Policy. We recommend you carefully review their privacy policies and terms, as Company is not responsible for the Social Networks.

Information that We Collect About You from Social Networking Sites. You may also be able to log into our Services through your social networking accounts, such as Apple or Google. If you do this, we obtain information from these sites as follows:

• Apple. If you log in to our Site or Services using your Apple Account, you must enter your Apple login information. By logging in through Apple, you grant us access to your information, including name, email address, language preference, and profile picture.
• Google. If you log in to our Site or Services using your Google Account, you must enter your Google login information. By logging in through Google, you grant us access to your information, including name, email address, language preference, and profile picture.

We store the information that we receive from social networking accounts with other information that we collect from you or receive about you. Any third-party social networking site controls the information it collects from you. For information about how they may use and disclose your information, including any information you make public, please consult their respective privacy policies, which can be found on their websites. We have no control over how any third-party site uses or discloses the personal information it collects about you.

Our Use of Cookies and Other Tracking Mechanisms

We and our third-party service providers use cookies and other tracking mechanisms to track information about your use of our site or Services. We may combine this information with other personal information we collect from you (and our third-party service providers may do so on our behalf).

Cookies. Cookies are alphanumeric identifiers that we transfer to your device’s hard drive through your web browser for record-keeping purposes. Some cookies allow us to make it easier for you to navigate our Site and Services, while others are used to enable a faster log-in process or to allow us to track your activities at our Site and Service. There are two types of cookies: session and persistent cookies.

• Session Cookies. Session cookies exist only during an online session. They disappear from your device when you close your browser or turn off your device. We use session cookies to allow our systems to uniquely identify you during a session or while you are logged into the Site and Services. This allows us to process your online transactions and requests and verify your identity after you have logged in, as you move through our Site and Services.
• Persistent Cookies. Persistent cookies remain on your device after you have closed your browser or turned off your device. We use persistent cookies to track aggregate and statistical information about user activity.

Disabling Cookies. Most web browsers automatically accept cookies, but if you prefer, you can edit your browser options to block them in the future. The Help portion of the toolbar on most browsers will tell you how to prevent your computer from accepting new cookies, how to have the browser notify you when you receive a new cookie, or how to disable cookies altogether. Visitors to our Site and Services who disable cookies will be able to browse certain areas of the Site, but some features may not function.

Flash Local Storage Objects. We may use Flash Local Storage Objects (“Flash LSOs”) to store your Site preferences and to personalize your visit. Flash LSOs are different from browser cookies because of the amount and type of data stored. Typically, you cannot control, delete, or disable the acceptance of Flash LSOs through your web browser. For more information on Flash LSOs, or to learn how to manage your settings for Flash LSOs, go to the Adobe Flash Player Help Page, choose “Global Storage Settings Panel” and follow the instructions. To see the Flash LSOs currently on your computer, choose “Website Storage Settings Panel” and follow the instructions to review and, if you choose, to delete any specific Flash LSO.

Third-Party Analytics. We use automated devices and applications, such as Google Analytics, to evaluate usage of our Site, and to the extent permitted, our Apps. We also may use other analytic means to evaluate our Site, Apps, Mobile App, and Services. We use these tools to help us improve our Site’s and Services’ performance and user experiences. These entities may use cookies and other tracking technologies, such as web beacons or local storage objects (LSOs), to perform their services. To learn more about Google’s privacy practices, please review the Google Privacy Policy at https://www.google.com/policies/privacy/. You can also download the Google Analytics Opt-out Browser Add-on to prevent their data from being used by Google Analytics at https://tools.google.com/dlpage/gaoptout.

Ad Networks. Users in the United States may opt out of many ad networks. For example, you may go to the Digital Advertising Alliance (“DAA”) Consumer Choice Page for information about opting out of interest-based advertising and their choices regarding having information used by DAA companies. You may also go to the Network Advertising Initiative (“NAI”) Consumer Opt-Out Page for information about opting out of interest-based advertising and their choices regarding having information used by NAI members.Opting out from one or more companies listed on the DAA Consumer Choice Page or the NAI Consumer Opt-Out Page opt you out from those companies’ delivery of interest-based content or ads to you, but it does not mean you will no longer receive any advertising through our Site or on other websites. You may continue to receive advertisements, for example, based on the particular website that you are viewing (i.e., contextually based ads). Also, if your browsers are configured to reject cookies when you opt out on a consumer choice website, your opt out may not be effective.

Do-Not-Track. Currently, our systems do not recognize browser “do-not-track” requests. You may, however, disable certain tracking as discussed in this section (e.g., by disabling cookies); you also may opt-out of targeted advertising by following the instructions in the Third-Party Ad Network section.

Use of De-identified Data

We may use de-identified data, which cannot be linked to you or individuals using our services for the purposes of providing Services, product development, employee training, research and development and to gain insights on product improvement and other operational purposes that enhance our Services and your experiences with us. We take reasonable measures to ensure that our process of de- identifying information about you, and your use of the services cannot be associated or linked to you. When we share de-identified data with our service providers, partners or other third parties, we enter contracts that restrict the use of the data and the re-identification of the data to you and other users of our services.

6. How Long We Retain Your Information

We retain information about you only for as long as necessary to provide our Services, comply with applicable law, and contractual obligations. We may retain your personal information, posts, and service records for as long as you are a customer to provide you with the Services.

After it is no longer necessary for us to retain information about you, we will dispose of your information in a secure manner or anonymize the information.

Aggregated data is retained and used by Company for analysis, product improvement, and troubleshooting purposes. In some cases, social media content may continue to exist on the Social Networks even after you or we delete it from our Services, and you will need to contact the relevant Social Network directly if you would like to remove this content.

7. Children’s Privacy

We do not knowingly collect personal information from children. Our Services are not intended for use by children and should only be accessed by individuals who are at least 18 years old and are using the Services for business purposes. If you believe we may have information from a child, please contact us at: brandon@searchparty.com

8. Data Security

We implement reasonable security measures designed to protect your personal information from unauthorized access, use, or disclosure. If you have concerns about the security of any product or service we provide you, or your interactions with our websites, or any of our applications, you may contact our cybersecurity team at brandon@searchparty.com

9. California’s Shine the Light Act

California Civil Code Section 1798.83 allows customers who are California residents to request and obtain from us once a year, free of charge, information about the personal information (if any) we disclosed to third parties for the third parties’ direct marketing purposes in the preceding calendar year. For California residents, this information would include a list of the categories of personal information that was shared and the names and addresses of all third parties with which we shared information in the immediately preceding twelve (12) calendar months. If you are a California resident and would like to make such a request, please submit your request in writing to: brandon@searchparty.com

10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. If we make material changes, we may notify you by email (if we have your email address) or by posting a notice on our website before the changes take effect. Your continued use of the Service after the effective date of the revised Privacy Policy constitutes your acceptance of the changes.

11. Contact Us

If you have any questions or concerns about this Privacy Policy, or you would like to make a request about how we process your information, please contact us at: brandon@searchparty.com